With over 15 years of experience, I am a seasoned Digital Marketing Leader proficient in digital, data, CRM, social, and content marketing. My passion lies in leveraging customer insights to drive results-driven CRM marketing initiatives. Entrepreneurial by nature, I thrive on driving innovation and positive change within the digital marketing landscape.

Throughout my career, I have achieved significant milestones, including relaunching loyalty programs, transforming negative ROI channels into profitable ones, and spearheading customer acquisition strategies.

My expertise spans various sectors, from mobile and broadband to luxury fashion and pureplay DTC retailers. I am dedicated to growing, developing, and empowering team members while continually upskilling in this dynamic field.